[leochiu]

Background
In order to stimulate the enterprises' enthusiasm of independent innovation, and to scientifically build a docking platform for outstanding designers to improve, innovate and develop, "Xingshi-Cup" International Household Appliances & Consumer Electronic Products Innovation Design Competition, hosted by China Household Appliances Association, China Industrial Design Association and the People's Government of Nanhai District, undertaken by the Economic Promotion Bureau of Nanhai District, Foshan City, the Administration Committee of Nanhai Innovative and Hi-tech Industrial Development Zone, and co-organized by Guangdong Industrial Design Institute, and schemed by Guangzhou DYMAGIC Brand Planning Co.,Ltd., will be held from September to December in 2012 under the guidance of "Informatization and Industrialization" policy proposed on the Seventeenth National Congress of the Communist Party of China.

This competition will furtherly build the THREE docking points for excellent works, designers and manufacturers and promote the industrial upgrading. It will also be dedicated in the transformation from the mode of "Made in China" to "Created in China"!


Competition Theme
“Creative world, Create future"

Organization Institutes (listed in no particular order)
1. Organizers: China Industrial Design Association, China Household Appliances Association, the Administration Committee of Foshan Innovative and Hi-tech Industrial Development Zone
2. Sponsors: Economic Promotion Bureau of Nanhai District, Foshan City
3. Co-organizers: Guangdong Industrial Design institute
4. Technology Support: Robert McNeel & Associates（originally named Rhino）
5. Activity Planner: Guangzhou DYMAGIC Brand Planning Co.,Ltd.

Competition Groups
Competition groups include〝professional group〞,〝institutions group〞,〝enterprise group〞and ‘ Special Topic group’ four groups compete separately, with independent appraisal.

Professional group:
1. International and domestic (Hong Kong, Macau, Taiwan) registered industrial design institutes, associations of industrial design, industrial design companies, industrial design agencies(or departments); relevant cooperation institutions， design institutes, association members, council unit and representatives of design agencies.
2. Teachers related majors of international and China’s institutions ( Hong Kong, Macau, Taiwan).
3. Social vocational designers, Group design studios.
4. Other design lovers who want to participate in the competition.

Institution Group:
1.Students related majors of international and China’s institutions (Hong Kong, Macau, Taiwan).
2.Students love design but not design majors of international and China’s institutions (Hong Kong, Macau, Taiwan).

Enterprise Group:
Commercial organizations with legally domestic registration

Special Topic Group:
For all people
Scope of Works (For further information, please search the patent application appliance category of Chinese Intellectual Property Office)

Household Appliance:
audio-visual recreational appliance, bath-room appliance, kitchen appliance, household appliance, health-care appliance, environmental improvement appliance, gas utensils, new-energy utensils etc.
Consumer Electronic Products:
personal computer, mobile phone, digital camera, digital video camera, PDA, MP3, MP4, CD, VCD, DVD, electronic dictionary, voice recorder, home and office equipment, household electronic health-care equipment, automobile electronic product etc.
Green Lighting:
LED light design oriented by domestic lighting and consumer electronic products.
Special Topic Group:
Enterprise designated scopes.

Prizes Setting

Prizes for the Professional Group and the College Group of this Competition

Gold prize~1~RMB 35,000, a cup and a certificate
Silver prize ~1~RMB 20,000, a cup and a certificate
Bronze prize ~1~RMB 10,000, a cup and a certificate
Best original idea~1~RMB 5,000, a cup and a certificate
Best appearance ~1~RMB 5,000, a cup and a certificate
Best Investment Potential ~5~RMB 3,000, a cup and a certificate
Prize of Excellence ~10~RMB 1,000, and a certificate
Entries of preliminary ~50~RMB 35,000, Organizing Committee to apply for patent free of charge

Prizes for Enterprise Group of this Competition

Best appearance ~1~RMB 5,000, a cup, a certificate and famous experts' design guidance on spot
Best application design ~1~RMB 5,000, a cup, a certificate and famous experts' design guidance on spot
Best environment protection ~1~RMB 5,000, a cup, a certificate and famous experts' design guidance on spot
Best market potential ~1~RMB 5,000, a cup, a certificate and famous experts' design guidance on spot
Prize of excellence ~10~ a cup, a certificate and famous experts' design guidance on spot

Prizes of Enterprise Group of this Competition

Gold prize ~1~RMB 35,000, a cup and a certificate
Silver prize ~1~RMB 20,000, a cup and a certificate
Bronze prize ~1~RMB 10,000, a cup and a certificate
Prize of excellence~10~a cup, a certificate and famous experts’ design guidance on spot

Advantages of Participation

1. Winners will get certificates from authority of organizers, with total reward value up to RMB500,000.
2. Winners will get the opportunities to practice in well-known enterprises for further personal development.
3. A high-standard Award Ceremony and Technology Forum will be held; and winners will get the opportunity to communicate with the world-class designers and world-famous enterprises.
4. The organizing committee will apply for national patents for award entries from preliminary evaluation free of charge so as to protect the author's rights.
5. Excellent works will be recommended to Nanhai Trading Platform of Intellectual Property to speed up their marketization.
6. A variety of professional media from home and abroad will report on the competition and its results, which will help promote participant's industry visibility.

Competition Schedule
Schedule: June - December, 2012

Works collecting ~September
Works deadline ~October 12th
Campus tour promotion ~September - December
Works sorting ~October 15th – 17th
Primary evaluation ~October 18th – 19th
Patent application for entries ~October 20th – November 3rd
Announcement of entries ~November 3rd – 10th
Final evaluation, Winners release, Award ceremony~November 30th

Evaluation Standards
Originality: the work must be original, and any copied works will be excluded.
Creativity: The functional creativity of the product (30 points)
Beautifulness: The novelty of shape and coordination of colors (30 points)
Feasibility: The market value and realizability (20 points)
Concept of environmental protection: The concept of future trend, energy saving and environmental protection (10 points)
Others: The planar expressing quality of the design (10 points)

Requirements for the Works
（1）The participants should submit fine hand drawings or 3D computer drawings (including front view, side view and whole effect diagram).
（2）The participating works shall be accompanied with a design explanatory note (in both Chinese and English) and author's name.
（3）The participating works shall be submitted in form of JPG format: unless otherwise required, the resolution of the picture shall be 1024x768 pixels, 72 dpi, and the file size not exceed 600K in order to facilitate on-line browse.
（4）Once the work is nominated, the participant shall provide a colored copy no smaller than A3 for publishing use as well as an electronic document (saved in JPG format) . The participant shall keep the works for publishing use when nominated. The resolution of the works shall be higher than 300dpi.
（5）For the equity of evaluation, all the works should not be labeled with irrelevant signs, commercial slogans, web links or information relevant to the author, otherwise the work should be deemed invalid. The participants should ensure the originality of the works and conformity with relevant laws of the PRC, and should not infringe the intellectual property rights or other rights of any third party. For any claims lodged by the third party because of the aforementioned breach, the participant should take all the responsibilities, and keep the organizer of the competition unharmed.
（6）During the competition, the participants should not transfer the competing works to a third party or permit usage by a third party, otherwise the participant should take all the responsibilities for any disputes arising from the aforementioned breach, and keep the organizer of the competition unharmed.
（7）For the equity of evaluation, all the works shall not be marked with any irrelevant signs.
（8）The purpose of collecting design works is to achieve a pleasant docking between participants and enterprises. All participating works shall be original, creative and within the scope of intellectual property protection. Works that have won awards in other competitions shall not participate in this competition.

Note:
（1）all the participants should carefully keep the source file, for it is an important evidence to draw the prize after winning. The full source file and textures should be provided for works produced by 3D software. Layered files should be provided for works produced by Photoshop.
(2) The format of A3 colored copy for entries of the preliminary evaluation can refer to Works Album and Typesetting Reference of "Xingshi-Cup" International Household Appliances & Consumer Electronic Products Innovation Design Competition.

Procedures of Participation
1.In order to guarantee the validity of the participating works, the participants should conduct on-line registration and submit their participating works through the official website of the competition: (Link(s)ingshicup.com. For teamed participants, a representative should be designated to register the information of other members of the team. The terminated time of registration is 24:00 October 12th 2012.
2.College participants can register on-line within the set time by the organization of college design leagues or teachers of design schools.3.During the preliminary evaluation, the jury will select 100 excellent works to proceed in the secondary evaluation, where the entries and winning works will come out thereafter.4.It is the organizing committee that will publish the final results of the competition and issue the certificates, prizes and cups at the awarding ceremony.

Copyright Statement
The participants should ensure the originality of the works and conformity with relevant laws of the PRC, and should not infringe the intellectual property rights or other rights of any third party. The work should not have participated in other competitions. For any claims lodged by the third party because of the aforementioned breach, the participant should take all the responsibilities, and keep the organizer of the competition unharmed.
All the personal information provided by the participants during the course of competition is only used for evaluation and awarding, the organizing committee will keep the personal information confidential according to the confidentiality clause. At the same time, the participants must provide true and believable information.
The committee reserves the final explanation right of all the content of this competition.

Contact information:
Address: 1701 Room, North Tower of Huasheng Building, No.102 of Xianlie Middle Road, Yuexiu District, Guangzhou City, Guangdong Province.
Postcode: 510700
Hotline: 020-28849697
Contact Person: Ye Hui (13500021969)
Website:
Link(s): xingshicup.com